16,825
Estimated population as of July 1, 2024 — up 20.8% from 2020. Census counts: 14,030 (2020) and 10,619 (2010). One of Dane County's fastest-growing cities.
A complete guide to Verona, WI — a fast-growing city in Dane County, ten miles southwest of downtown Madison, and the proud home of Putters Bar & Grill.
📍 City: 42.98972° N, 89.53556° W · Wisconsin: 44.5° N, 89.5° W
Incorporated as Village: 1921 | City Status: 1978
Wikidata ID: Q1569520 — “city in Dane County, Wisconsin, United States”
Putters Bar & Grill is Verona's home for game day — a full bar and scratch kitchen at 503 W Verona Ave, Suite 400, in the heart of the city. Guests enjoy wall-to-wall big screens for Badgers, Packers, Brewers, and Bucks games, on-site golf simulator bays, a sunny patio under string lights, and a kitchen turning out smash burgers, smoked brisket, hand-tossed wings in ten homemade sauces, Wisconsin cheese curds, flatbreads, and a Friday fish fry. Whether you're celebrating a birdie, hosting a party, or just catching the game with friends, Putters is Verona's clubhouse. Call (608) 497-0170 or book a table.
Verona's story begins at Badger Mill. After the land was ceded to the U.S. government in 1829 and 1832, early settlement centered on the mill site, whose grist mill — completed in 1844 — is described by the city as Dane County's first. Samuel Taylor later added a store and post office, forming an early commercial center. The Wisconsin Territorial Legislature established the Town of Verona on February 11, 1847, and the community took its name from Verona, New York, hometown of early settlers George and William Vroman.
The Village of Verona incorporated on January 22, 1921. In 1966 the community earned its enduring nickname when a detachment of American servicemen fighting in Vietnam identified Verona as their ideal example of "Hometown U.S.A." The City of Verona was established on April 18, 1978, partly amid concern about being absorbed into Madison's municipal orbit. Verona's modern chapter began when Epic Systems moved its world headquarters to the city's west side, transforming the farm town into one of Wisconsin's fastest-growing cities — while traditions like the Hometown Days festival keep the hometown in Hometown U.S.A.
Estimated population as of July 1, 2024 — up 20.8% from 2020. Census counts: 14,030 (2020) and 10,619 (2010). One of Dane County's fastest-growing cities.
Median household income (2019–2023). Median owner-occupied home value $382,800; 70.3% owner-occupied among 6,016 households; median gross rent $1,462.
Residents 25+ holding a bachelor's degree or higher; 98.7% are high-school graduates. Average commute: 18.4 minutes. Land area 7.48 sq mi, density 1,874.9/sq mi. ZIP 53593.
Verona operates under a mayor–council government. The city is represented in Wisconsin's 80th Assembly District and 27th Senate District, and by Dane County Board District 32.
Verona's economy is anchored by one of the most famous corporate campuses in America, alongside a healthy mix of local manufacturers, healthcare, and small business along the Verona Road (US 18/151) corridor.
Wisconsin's name derives from the Wisconsin River, recorded by French explorers from an Algonquian-language word. Jacques Marquette and Louis Jolliet traveled the river in 1673, opening the region to the fur trade. The Wisconsin Territory was organized on July 3, 1836, with Madison chosen as its capital, and Wisconsin entered the Union as the 30th state on May 29, 1848 — the same decade Verona's first settlers arrived.
The state grew on lead mining (earning the "Badger State" nickname from miners who burrowed into hillsides), lumber, and dairy farming that made Wisconsin "America's Dairyland." That heritage lives on in Verona — from the Military Ridge corridor that once carried settlers and soldiers, to the cheese curds on every good bar menu in Dane County, including ours.
The City of Verona maintains 25 parks and four conservancy and special-use areas totaling more than 160 acres, alongside major Dane County and state trail resources.
Verona's neighbors have guides of their own — Paoli, Fitchburg, Mount Vernon, and the rest are all on the service areas page.